Website: [https://gooch.com] (“Site”)
Company: Gooch
1) What are cookies?
Cookies are small text files stored on your device when you visit a website. They help the site function, remember your preferences, and understand how you use the Site.
2) How we use cookies
We use cookies to:
- Operate the Site (security, load balancing, session management)
- Remember preferences (language, region, login)
- Measure performance (analytics and diagnostics)
- Personalize marketing (show relevant ads and measure their effectiveness)
3) Types of cookies
- Strictly Necessary – required for core features (e.g., account login, checkout).
- Performance/Analytics – help us understand traffic and usage (e.g., page views, clicks).
- Functional – remember your choices (e.g., saved cart, language).
- Advertising/Targeting – used by us and approved partners to deliver and measure ads.
4) Cookies we commonly use (examples)
- Analytics: Google Analytics (e.g.,
_ga, _gid)
- Advertising: Meta Pixel (
_fbp), Google Ads (_gcl_au)
- Essential/Functional: Session cookies, consent cookies, cart cookies
(The exact cookies may change over time.)
5) Third-party cookies
Some cookies are set by third parties (e.g., analytics, advertising networks, payment and fraud-prevention providers). These providers may process data according to their own privacy policies.
6) Your choices
- Consent Manager: Adjust your preferences anytime via [Cookie Settings] (link your banner or settings page here).
- Browser Controls: Block or delete cookies in your browser settings. Doing so may impact Site functionality.
- Ads Preferences: Manage personalized ads via your platform settings (e.g., Google Ads Settings, Facebook Ad Preferences).
7) Legal bases (where applicable)
Depending on your location, we rely on consent (for non-essential cookies) and/or legitimate interests (for strictly necessary cookies).
8) Data retention
Cookies persist for different periods. Session cookies expire when you close your browser; persistent cookies last until their set expiry or you delete them.
9) Do Not Track
Some browsers offer “Do Not Track.” We currently do not respond to these signals due to lack of a common standard.
10) Updates to this policy
We may update this policy. Changes take effect upon posting the revised version with a new Effective date.
11) Contact us
Questions? Email [support@gooch.com]
